BRAND DESIGN

Partnering with small businesses & entrepreneurs to craft inspired brands and resources.

I’m dedicated to crafting authentic designs that tell a story. Your brand, your story.

If you’re a small business owner like me, and unsure where to begin in the process, I’m here to help. I know a bunch about branding small businesses and developing effective resources. We’ll work together to build a great foundation for your growing business or develop the necessary resources to add to your established brand.

Interested in exploring a project?

EXPLORE YOUR OPTIONS

STARTUP BRANDING KIT

If you are a new business or simply want an updated look for your brand, this is an excellent budget-friendly option. Your new branding kit will incorporate your style and story and will provide you with the brand collateral you’ll need to stand out from the competition. Based on your discovery questionnaire, we’ll collaborate to ensure the process incorporates your vision for your business. You’ll be off to the races with your new startup brand identity.

INCLUDES

• 30 minute brand consultation call
• branding discovery questionnaire
• mood board for styling purposes
• custom color palette
• primary logo in multiple design formats (square, round, vertical) if appropriate
• secondary logo alternate design
• two-sided business card design
• mini brand style guide
• corresponding pattern or background elements
• font recommendations
• social media pack (profile image + cover/banner designs x2)

INVESTMENT

$1350

Payments will be split into two equal payments.

4 week partnership

BRAND ESSENTIALS BUNDLE

Every brand essentials bundle is thoughtfully crafted for small businesses or entrepreneurs. Using your ideas from the brand discovery questionnaire, we will capture the vision and mission of your business and create your brand to reflect your style and bring value to your business.

The official brand style guide will provide insight on how to use the files you’ll receive with this bundle. That takes the pressure off of you and gives you peace of mind  in knowing what to do with all the lovely goods.

INCLUDES

• 30 minute brand consultation call
• brand discovery questionnaire
• mood board for styling purposes
• custom color palette
• primary logo in multiple design formats (square, round, vertical) if appropriate
• secondary logo alternate design
• two-sided business card design
• business letterhead and envelope
• hangtag or sticker design
• brand style guide
• corresponding pattern or background element
• font recommendations
• social media pack (profile image + cover/banner designs x2)
• brand launch materials

INVESTMENT

$1750

Payments will be split into two equal payments.

5 week partnership

STARTUP LOGO

From the ground up, your new logo is the foundation of your brand identity for your new business. Each design is thoughtfully crafted and developed just for you. We’ll collaborate to ensure your new logo will help you and your business stand out and be noticed.

INCLUDES

• 30 minute initial consultation
• mood board for inspiration purposes
• custom color palette
• logo in one design format

INVESTMENT

$450

Payments will be split into two equal payments.

2 week partnership

LOGO BUNDLE

The logo bundle sets the compass with a primary and secondary logo. Having variations of your logo offers flexibility when using your logo on various mediums. We’ll work together to get the right look that reflects your vision for the look and feel of your business. Professional business cards bring your style and business savy to the next level.

INCLUDES

• 30 minute initial consultation
• branding discovery questionnaire
• mood board for styling purposes
• custom color palette
• primary logo in multiple design formats (square, round, vertical) if appropriate
• secondary logo alternate design
• two-sided business card design
• mini logo brand style guide

INVESTMENT

$900

Payments will be split into two equal payments.

3 week partnership

RETAINER PACKAGE

Pre-paid design time to cover your ongoing design needs will help grow your business. I love taking your brand and implementing it across your marketing material.

For a truly cohesive brand experience consider ongoing brand items including print collateral (business cards, flyers, post cards), packaging design, digital collateral (social media templates, e-blasts, web graphics, WordPress website maintenance), signage, and other promotional pieces.

This offering is typically offered to Hilside branding clients who have trusted me with their brand development. However, some exceptions may be made.

BENEFITS

  • Save Time
    • trust a trained professional
    • focus on your business
  • Save Money
    • budgeted time – no surprises
    • avoid expensive mistakes
    • no salary & benefits costs
    • you don’t need to provide computers or desk space

INVESTMENT

Starting at $300/month for 6.5 hours = 1/2 hour FREE

Payments will be billed monthly.

Ready to start your project?

More is more, right?

Need something to add to your brand collateral? My additional design services will compliment or round out your materials so you can get your message out effectively and connect with your ideal customer. Don’t see what you’re looking for? No problem, we can work on that together.

THE PROCESS

  • DISCOVERY

    We’ll begin with a complimentary consultation. What is your brand about and who is your perfect customer? I’ll send you the Hilside Brand Questionnaire which asks all the right questions.

  • DEFINE & DESIGN

    Pulling ideas together inspired by your input, this is where the fun really begins. We’ll build the foundation with concepts and colour direction to elevate your vision.

  • POLISH & DELIVER

    The cornerstone of your brand is your logo. You will have the opportunity to request up to 2 rounds of revisions until you’re pumped. Next, you grow your business with an amazing brand.

*all final files are delivered via Dropbox

*prices do not include printing costs of materials designed